Associated Motorways (Private) Limited (AMW), a proud member of the Al-Futtaim Group, showcased its leadership in Sri Lanka’s automotive sector with the official unveiling of the all-new Suzuki Grand Vitara at the prestigious Ceylon Motor Show 2025. The event, held recently at the AMW Display Stall, BMICH, was graced by distinguished international guests and dignitaries from Japan, the UAE, and Sri Lanka, underscoring the global significance of this milestone.
Mr. Jawahar Ganesh, Managing Director of AMW, welcomed all attendees to the unveiling ceremony, reaffirming the company’s dedication to innovation, customer-centricity, and strong international partnerships.
Mr. Kamoshida Naoaki, Minister at the Embassy of Japan, accompanied by First Secretary Ms. Sachie Tanaka, graced the occasion, symbolizing Japan’s continued support and the enduring partnership between Japan and Sri Lanka in the automotive industry.
Distinguished representatives from the Al-Futtaim Group were also present, including Mr. Paul Willis – President, Automotive; Mr. Dmitrii Bogatyrev – CFO, Automotive; Mr. Robert McAllister – MD, Developing Markets; Mr. Amr Diab – HR Director, Automotive; Mr. Paul Wagstaff – GM, Finance; and Mr. Jetson Daniel – GM, HR.
Speaking at the event, Mr. Ganesh stated:
“This unveiling signifies AMW’s role as a link between Sri Lanka and the global automotive industry. We are pleased to continue providing Sri Lankan consumers with innovation, quality, and cutting-edge technology through our longstanding partnership with Suzuki under the Al-Futtaim Group. AMW has consistently supported the formation of enduring partnerships with global leaders to provide significant value to Sri Lankan customers. This event demonstrates our unwavering dedication to excellence, innovation, and customer engagement.”
The Suzuki Grand Vitara, representing state-of-the-art technology, elegant design, and advanced safety features suited to contemporary consumers, was the highlight of the ceremony. Additionally, AMW showcased a wide range of Suzuki automobiles, including the Suzuki Jimny, Suzuki Fronx, and Suzuki Celerio, offering visitors a comprehensive view of the brand’s diverse product portfolio.
The Suzuki Grand Vitara represents a new generation of SUVs, seamlessly blending cutting-edge technology, bold design, and superior driving dynamics. Defined by its Futuristic Design Language, the Grand Vitara commands attention with a premium crafted chrome grille, sharp 3-point LED DRLs, signature tail lamps, and R17 precision-cut alloy wheels, reflecting power and sophistication from every angle.
Available in both Hybrid and Petrol variants, the Grand Vitara caters to diverse driving preferences.
The Grand Vitara Alpha+ (O) e-CVT offers advanced hybrid efficiency, combining petrol and electric power for exceptional fuel economy, a smooth, eco-friendly drive, and cutting-edge electric-hybrid technology. Meanwhile, the Grand Vitara Alpha (O) 4WD AT embodies true adventure with Suzuki’s intelligent AllGrip 4WD system, available exclusively in the petrol variant, offering superior traction, control, and confidence across any terrain with four selectable driving modes: Auto, Sport, Snow, and Lock.
Inside, the Grand Vitara elevates comfort and convenience with a panoramic sunroof, ventilated seats, digital instrument cluster, cruise control, paddle shifters, and a PM 2.5 cabin air filter ensuring clean, refreshing air at all times.
The experience is enhanced with advanced features including a Head-Up Display, 360° View Camera, Wireless Charging Dock, and the intuitive SmartPlay Pro+ infotainment system for seamless connectivity on every journey.
Safety remains uncompromised, with six airbags, Tyre Pressure Monitoring System (TPMS), Hill Descent Control, Hill Hold Assist, and Suzuki’s reinforced TECT platform, providing comprehensive protection for all occupants.
With its perfect blend of style, innovation, and capability, the Suzuki Grand Vitara is built to empower you to rule every road, your way.
The unveiling at Ceylon Motor Show 2025 celebrates AMW’s decades-long legacy of trust, innovation, and customer care, while reaffirming the company’s market leadership in Sri Lanka’s mobility sector. The event’s strong global participation and media presence further reinforced AMW’s confidence in Sri Lanka’s economic future.
AMW and the Al-Futtaim Group remain committed to continued investment and to contributing to Sri Lanka’s long-term prosperity, driven by stable policies, a resilient business environment, and a growing pool of skilled professionals.